LOCALLY SOURCED, REGIONALLY INSPIRED
Hilton Concord needed help branding their farm-to-fork restaurant space.
We were involved before the remodel and guided the branding process through the launch. As Concord is located in the Contra Costa region of California, there is an abundance of local produce, seafood from the Bay, and wine from Napa Valley and Sonoma.
Working with the attorneys at Hilton Corporate, we developed a name and brand identity that could be protected and extended to other Hilton properties. We had the excellent experience of working closely with the marketing staff, interior designers, and signage company to ensure the brand essence was captured.
If you find yourself in Concord, make the stop at Plate & Vine for the freshest local food in town.